(photo Ed Jansen)
Gallery Analytics is a site specific installation at the Momentum exhibition as part of the Rewire festival. By setting up a mesh wifi network and combining it with custom made software, Gallery Analytics is able to track every wifi enabled device moving around in the exhibition area in real time. Similar to how a shopping mall is tracking their visitors to determine how well a window display converts customers, Lund will be able to provide in depth analysis of the exhibition visitor’s movement in the space and from that distill how well the works in the exhibition performs.
The exhibition is up until the 3rd of December, visit galleryanalytics.com to check out the gallery analytics stats.